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Thought Leader Sessions

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(Updated as of 6/11/2019)

Wednesday, October 16

 

3:00 p.m. – 4:15 p.m.

Sticking Points: How to Get the 4 Generations Working Together in the 12 Places They Come Apart — Part 1 
Haydn Shaw, People Driven Results, Frankfort, IL
They’re here. For the first time in history, you have four generations in your workplace and five generations as customers. Today you have to understand Traditionalists, Baby Boomers, Gen Xers, and Millennials just to write an email that won’t make someone angry. These generations think differently, vote differently, buy differently, and dress differently. Not understanding these differences creates conflicts and loses sales. This popular session is full of laughter and insight. Come and see yourself, your customers, your people, and your future — and walk away with practical ideas and plans for increasing your ability to get things done across the generations.

 

Rethinking Sales Management
Dave Fellman, Dave Fellman & Associates, Cary, NC
With so much having changed in the marketplace,  it’s probably time to rethink every element of sales performance and sales management. Dave Fellman is a thought-leader in both management strategy and compensation strategy. In this fast-moving session, he will help you to understand that any “sales problems” you have are really management problems—and they’re usually problems that can be solved!

 

4:30 p.m. – 5:30 p.m.

Sticking Points: How to Get the 4 Generations Working Together in the 12 Places They Come Apart — Part 2 
Haydn Shaw, People Driven Results, Frankfort, IL
They’re here. For the first time in history, you have four generations in your workplace and five generations as customers. Today you have to understand Traditionalists, Baby Boomers, Gen Xers, and Millennials just to write an email that won’t make someone angry. These generations think differently, vote differently, buy differently, and dress differently. Not understanding these differences creates conflicts and loses sales. This popular session is full of laughter and insight. Come and see yourself, your customers, your people, and your future—and walk away with practical ideas and plans for increasing your ability to get things done across the generations.

 

Turn Your Team Into A Championship Team: Hiring, Training, Management, Motivation and Retention  
Dave Fellman, Dave Fellman & Associates, Cary, NC
Does your current team have what it takes to help you reach your goals? Do your “players” even play as a team? This is a program that will help you quantify the skills and attitudes of your current employees, and build improvement plans to get them where you need them to be. You’ll learn the differences between the baseball team model, the football team model and the tennis doubles team model, and how to apply all three to your business. You’ll also learn how to make better hires, and how to ensure that the people you invest in stay long enough for you to fully capitalize on that investment.


Thursday, October 17

 

3:00 p.m. – 4:15 p.m.

Give Your Employees C.R.A.P… the Success Formula for Building Employee Loyalty — Part 1
Jeff Kortes, Human Asset Management LLC, Franklin, WI
Why do some bosses have loyal staffs of long-term employees, while others are poster children for employee turnover? The answer is C.R.A.P. … and successful bosses know how to dish it out. Drawing on his extensive experience as a talent recruiter and HR leader, Jeff explains why some employees will run through a brick wall for their boss, while others would gladly throw their boss off a wall. Jeff’s lively, give-and-take program helps participants understand that the formula for employee loyalty is simple: Give Your Employees C.R.A.P.®.

 

How to Use High Tech and High Touch Lead Nurture Strategies to Grow Profits and to Clarify Your Internal and External Message — Part 1
Mandy Berkowitz, The Image Marketing Group, Franklin, WI
Making a sale isn't a single event. It is the culmination of many smaller events that allow the customer to get to know your company and start to trust you. We call these "little yes’s." These "little yes" events occur throughout the marketing and sales processes. In part one of this session, discover why it is so important to have a clear message and why the most evolved and successful companies know exactly what to say to their prospects to earn their business. Discover the one thing you can change on your website immediately to start earning more profits!

 

4:30 p.m. – 5:30 p.m.

Give Your Employees C.R.A.P… the Success Formula for Building Employee Loyalty — Part 2
Jeff Kortes, Human Asset Management LLC, Franklin, WI
Why do some bosses have loyal staffs of long-term employees, while others are poster children for employee turnover? The answer is C.R.A.P. … and successful bosses know how to dish it out. Drawing on his extensive experience as a talent recruiter and HR leader, Jeff explains why some employees will run through a brick wall for their boss, while others would gladly throw their boss off a wall. Jeff’s lively, give-and-take program helps participants understand that the formula for employee loyalty is simple: Give Your Employees C.R.A.P.®.

 

How to Use High Tech and High Touch Lead Nurture Strategies to Grow Profits and to Clarify Your Internal and External Message — Part 2
Mandy Berkowitz, The Image Marketing Group, Franklin, WI
Making a sale isn't a single event. It is the culmination of many smaller events that allow the customer to get to know your company and start to trust you. We call these "little yes’s." These "little yes" events occur throughout the marketing and sales processes. In part one of this session, discover why it is so important to have a clear message and why the most evolved and successful companies know exactly what to say to their prospects to earn their business. Discover the one thing you can change on your website immediately to start earning more profits!